How many of us consult reviews, ask friends and family, check comparison websites before finally deciding whether to buy or not. People are constantly connected online and more than ever before. In our world, each individual is influenced by someone else's experiences and decisions. Moreover, today marketers could see the high immunity that has been developed against traditional advertising. Nowadays people are rejecting strongly one-way communication and that might be one of the factors standing behind the influencer marketing rising and success.
Wednesday, February 01, 2017
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